SS17 Essential: Logo Tees

Logo tees are everywhere. EVERYWHERE.

We have Dior to thank.

The “we should all be feminists” tee has taken over social media since its SS17 launch and its not stopping there.

The high street was fast to follow with the likes of Topshop, Zara and Ganni all producing they’re own versions.

Ganni’s “Cherry Bomb” has been particularly popular with bloggers (Liv Purvis, I’m looking at you – check out her spring haul which features the t-shirt in question) and is a regular feature in street-style photography.

High street aside, Gucci, Loewe and Balmain have also released a logo luxury tee, not to be left out. If you’re in the market for one, head on over to for a fine and wide selection.

But logo tees are nothing new. So why now?

This is all down to a fresh injection of styling (pleated metallic midi skirt anyone?) Mixing what is traditionally used as a sportswear/casual piece with classic tailoring, intricate materials and interesting finishes and textures.

I’ve opted for high street…Good ole’ Topshop never fails to provide. My t-shirt from Tee & Cake (a brand sold within Topshop – also available on their website, however it is now sold out) is a mere £18.00, so if you’re on a budget this is perfect.








It’s already been snapped up by the likes of blogger Alicia Roddy, known for her amazing style mix (check out her latest haul vid here) but for any of you with a more extensive pot of gold or for those who want to invest, check out the luxury options above.

Over and out.